Marketing & growth · large community

r/SEO for lead generation

Search marketers trading tactics, audits, and tool comparisons.

~320k membersOpen on Reddit

r/SEO is a focused, opinionated community of search marketers. Discussion covers algorithm updates, technical audits, link building, and a steady stream of tool comparison threads.

Who posts here

SEO specialists, agency owners, and founders doing their own SEO — generally hands-on and tool-literate.

Community size

~320k members — a large community. Use it as a general-tier sub: high reach, filter hard for intent.

Using r/SEO for lead generation

A strong niche sub for SEO, content, and analytics tools. The audience explicitly debates tools and will name budgets and dealbreakers in-thread, which makes intent easy to score. Tool-recommendation threads appear almost daily.

Buying signals to watch for
  • "[Tool] alternative" and "is [tool] worth it" threads
  • "Cheapest tool for [task]" budget questions
  • Audit and reporting workflow questions
  • "How do I track X" measurement posts
Self-promotion rules

The sub is wary of tool shilling. Show the working — a real answer with data — before naming anything you are attached to.

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